After having become the worldwide leader in organic fertilizer over their 15 years in the agricultural industry, the team at True saw the opportunity to create a new line of plant foods and soils for the home gardener based on a surprisingly simple idea.
They thought, what if we sourced only premium ingredients – avoiding all chemicals, additives, or fillers – and spelled them out clearly on the label so the home gardener could understand them. What if we managed the entire manufacturing process, from the ethical sourcing of ingredients to customer satisfaction? And what if we worked with both colleagues and competitors in a collaborative fashion to help raise standards for the entire industry?
We joined Founder and CEO Jake Evans to craft the brand and product line, and True Organic was born.
Unlike conventional fertilizers, True Organic™ products replenish the soil, helping to restore the earth for future generations keeping your own backyard biome truly organic.
Lawn & Garden
BRANDING & DESIGN